Burger King

Financing

Burger King completes the sale of a majority stake in its China business

Parent company Restaurant Brands International has sold an 83% stake in Burger King China to CPE for $350 million, more than double what the fast-food operator paid for the business last year.

Financing

Burger King has improved operations and marketing, now it’s time for the food

Coming off a strong December, thanks to the Spongebob Movie Menu, the fast-food chain is working to elevate its menu before it invites customers to return to its restaurants.

The Bottom Line: The fast-food chain has remained disciplined on value even as competitors like McDonald’s intensified their own discounts. That’s a massive change from the Burger King of old.

The fast-food chain’s same-store sales rose 3.2% last quarter despite a tough market for the quick-service sector. Firehouse Subs and Tim Hortons also saw improved sales, but Popeyes lagged.

The Bottom Line: By mandating a 15% discount in its combo meals, the fast-food giant will lower prices an average of 4.6 percentage points. But it will also catch up with the discounts its competitors already provide.

The Bottom Line: The executive chairman of Restaurant Brands International acknowledges that some of the fast-food sector’s issues were “self-inflicted,” but he’s seeing signs of progress.

Willie Romeo and Eduardo Serafim, who ran company stores and helped design the fast-food chain’s prototype, are buying 33 of the fast-food chain’s restaurants in Florida. It's a vote of confidence in Burger King's turnaround plan.

The fast-food chain's corporate locations have generated better sales results than the system as a whole. But the company remains committed to finding the right franchise partners.

BK’s new “Whopper by You” platform invites customers to help shape the burger giant’s menu, and this item is the first out of the gate.

The fast-food chain’s parent company, Restaurant Brands International, wants to get to 5% unit growth for its concepts by 2028. To do that, it must get its flagship chain on track in the world’s biggest growth market.

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