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Chipotle Mexican Grill

Financing

Chipotle appears ready to change its marketing

 By Jonathan Maze on Mar. 19, 2018

The departure of Mark Crumpacker is a clear indication of where the fast-casual chain is headed, says RB's The Bottom Line.

Leadership

Chipotle names Chris Brandt CMO

 By Jonathan Maze on Mar. 20, 2018

The former Bloomin’ Brands and Taco Bell executive will join Brian Niccol at the burrito chain.

Financing

Survey shows Chipotle has some work to do

By Jonathan Maze on Mar. 23, 2018

In the recent Harris Poll reputation survey, the chain came in last among restaurants rated, says RB's The Bottom Line.

Marketing

This week’s 4 head-spinning moments: Stats that stun

By Peter Romeo on Mar. 29, 2018

A flurry of new research shows how consumer issues are challenging the industry—and Chipotle in particular.

Operations

How Chipotle plans to cut back on waste

By Jonathan Maze on Apr. 09, 2018

The fast-casual burrito chain plans to divert 50% of its waste away from landfills by 2020.

Consumer Trends

Teens name their top 5 restaurant chains

By Peter Romeo on Apr. 11, 2018

The new heart throb: Chick-fil-A.

Leadership

Chipotle names Marissa Andrada chief human resources officer

By Jonathan Maze on Apr. 20, 2018

The former Kate Spade executive is the latest addition to the chain’s executive ranks.

Financing

Chipotle stock surges as new CEO makes his mark

By Jonathan Maze on Apr. 26, 2018

Brian Niccol, in his first Chipotle earnings call, says the company has been “invisible,” and needs to provide more “consumer access.”

Financing

Will Chipotle close some stores?

By Jonathan Maze on Apr. 26, 2018

An asset review could mean “less than 100” stores are shut down, a common practice in turnarounds, says RB’s The Bottom Line.

Technology

Chipotle adds delivery to 1,500 restaurants with DoorDash

By Jonathan Maze on Apr. 30, 2018

The deal comes just days after Chipotle's CEO vowed to provide more consumers “access” to the brand.

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