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McDonald's

Operations

Week in Review: McDonald’s new burger, Luckin’s U.S. debut, Olo goes private and more

 By Heather Lalley on Jul. 03, 2025

A look back at the week’s biggest news in the restaurant industry from Restaurant Business.

Food

McDonald's bolsters its value lineup with a new burger

 By Jonathan Maze on Jun. 30, 2025

The fast-food giant will start selling The Daily Double next month through the end of this year and will make the burger part of its Meal Deal bundle.

Financing

5 reasons the McDonald's-Krispy Kreme partnership failed

By Jonathan Maze on Jun. 26, 2025

The Bottom Line: The relationship between the fast-food giant and the doughnut chain ended before it was even half complete. Here are five reasons why the partnership couldn’t work.

Financing

McDonald's and Krispy Kreme are ending their partnership

By Jonathan Maze on Jun. 24, 2025

The fast-food giant and the doughnut chain mutually decided to end their agreement to sell doughnuts inside McDonald’s restaurants after sales and profitability proved disappointing. The partnership will end July 2.

Leadership

McDonald's shuffles its technology leadership

By Jonathan Maze on Jun. 18, 2025

The fast-food burger giant named Valerie Ashbaugh its U.S. chief information officer while Whitney McGinnis will become SVP, commercial products and platforms. The two are trading jobs.

Food

Are we reaching peak chicken tender saturation on menus? Not quite yet

By Patricia Cobe on Jun. 16, 2025

McDonald’s and Taco Bell launched their versions of tenders very recently, joining the thousands of restaurants that serve them. But it looks like there’s still room for more.

Marketing

McDonald's settles discrimination lawsuit with media mogul Byron Allen, maintains advertising relationship

By Jonathan Maze on Jun. 13, 2025

Fast-food restaurant giant McDonald's resolved a four-year legal battle with The Weather Channel owner Byron Allen over advertising practices and agreed to continue ad purchases. Key insights for restaurant operators on navigating media partnerships and discrimination claims.

Financing

Is Chili's as cheap as McDonald's? It is in California

By Jonathan Maze on Jun. 04, 2025

The Bottom Line: Data from Technomic’s Price Pulse shows that the average price for a medium Big Mac meal in California is about the same as the price for a Big Smasher on Chili’s 3-for-Me menu.

Marketing

McDonald's puts its sales hopes in the Snack Wrap

By Jonathan Maze on Jun. 03, 2025

Snack Wraps will return to the fast-food giant’s restaurants on July 10. They will return to a market that is very different than it was when the product was removed nine years ago. But McDonald’s needs are the same.

Marketing

Fast-food giants launch summer promotions to combat a traffic slump

By Jonathan Maze on May 28, 2025

Burger King and Wendy’s have unveiled summertime promotions designed to boost lagging early-year sales, while McDonald’s is opening later. The companies are using loyalty programs, limited-time offers and more marketing to win back price-conscious consumers.

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