Red Robin

Financing

At Red Robin, dine-in thrives while delivery dives

Price-conscious guests and the loss of MrBeast Burger took a bite out of delivery sales. But the chain is more focused on the dining room, anyway.

Technology

Red Robin to stop using MrBeast Burger, other virtual brands

The chain is turning its focus inward as part of a turnaround effort, said CEO GJ Hart. It's one of MrBeast Burger's largest fulfillment partners.

The chain is completely overhauling its signature item in an effort to make good on the “Gourmet” in its name.

The chain will use the proceeds to repay debt, fund capital projects and buy back stock. It hopes to do the same with other restaurants.

Just 2% of guests now report waiting more than 15 minutes for a table, an 8-point improvement from a year ago.

New CMO Kevin Mayer comes from BJ’s, while Chief Business Development Officer Jason Rusk has spent 25 years at Red Robin. The chain also hired an interim chief people officer.

Davis’ departure is the latest change to the chain’s C-suite under new CEO G.J. Hart.

Staffing changes and new grills are already paying dividends for the chain, but executives cautioned that a full turnaround will take time.

Sullivan was the longtime top chef at California Pizza Kitchen, where he worked with Red Robin CEO G.J. Hart.

The flat-top grills are expected to improve the chain’s burgers. They’re part of a five-point “north star” developed by new CEO G.J. Hart.

  • Page 3